TripAdvisor®, the world’s largest travel site*, today announced the results of its latest Accommodation Owners Survey, a poll of U.S. hoteliers, B&B owners and innkeepers that offers a rare inside look at their marketing strategies. Owners cited online marketing: SEO, SEM and banner advertising (63 percent); social media (39 percent); mobile (27 percent); email marketing (22 percent); and paid listings on user-generated review sites (17 percent) as the top areas in which they would prefer to increase spending.Read More
Category Archives: marketing
First Mobile Website for Healthcare Staffing Industry Created by Staffing Robot
Staffing Robot, a website design and marketing agency for the healthcare staffing industry, announced the release of the first healthcare staffing mobile website for a leading medical staffing company – Medical Solutions.
“As a web development and services company for the healthcare staffing industry, Staffing Robot seeks out innovative leaders in the space,” said Jason Lander, Founder and Chief Promoter.Read More
Caldwell Toyota Picks BullsEye Marketing for Online Advertising
In the business world, a business always wants to increase their amount of sales and this increase occurs because of an increase in potential leads and online traffic. Well, this increase in sales, leads and online traffic is exactly what Caldwell Toyota wanted out of their online advertiser, so they chose BullsEye Marketing.Read More
Main Street America Group Wins IMCA Award of Excellence for 2010 Annual Report
“This is a great honor for Main Street America, especiaThe Main Street America Group has won an Award of Excellence for its 2010 Annual Report at the Insurance Marketing Communications Association (IMCA) Annual Meeting in Toronto, Canada, presented during IMCA’s 53rd Annual Showcase Awards program.lly when our annual report is judged against the excellent publications produced by many other leading mutual property/casualty companies”Read More
The Platinum Marketing and Public Relations Group, Inc. Signs Rob Garris
Rob Garris is pleased to announce that he has signed with The Platinum Marketing and Public Relations Group Incorporated as the marketing agency of record to handle all marketing, brand activation and sponsorship procurements.
New York, NY, October 26, 2011 –(PR.com)– Boxer phenom and advocate for foster care children, Rob Garris is the only boxer in history of the sport to return to the ring from the amateur level to professional after 26 years in retirement. Mr. Garris’ sole aim is raising awareness and funds for his foundation which helps those that are adversely affected by the foster care system.Read More
MWW Group Promotes Joseph Cohen to Senior Vice President
MWW Group (www.mww.com), one of the top ten global independent public relations firms, announced today that Joseph Cohen has been promoted to senior vice president. As a member of the leadership team of MWW’s consumer marketing practice, he has helped establish best practices while guiding communications, integrated marketing and digital/social media strategy for such major brands and organizations as Sara Lee, Gold’s Gym International, 1-800-FLOWERS.COM and Zumba Fitness.Read More
Metrics Marketing Group to Present on the Collaboration of SEO and Usability in Website Redesign at Northeast Ohio Usability Professionals’ Association 2011
Metrics Marketing Group, an analytics-driven database marketing and interactive services firm, has been selected to present on the relationship between search engine optimization (SEO) and usability in website redesign for the Northeast Ohio Usability Professionals’ Association (NEOUPA) World Usability Day on November 10, 2011. Metrics also announces its 2011-2012 Platinum sponsorship for the seventh annual World Usability Day.Read More
Grow Socially Hires Dena Woerner as Vice President
Grow Socially, Inc., a leading provider of online marketing services including social media, website development, and SEO, announced the hiring of Dena Woerner. Dena will assume the role of Vice President for Grow Socially.
Dena brings vast marketing and management experience to her role in the company. This includes experience in areas such as public relations, multi-channel campaign development and execution, social networking, mobile marketing, and more. Dena has also received well-deserved recognition in recent years for helping to create and execute successful marketing programs for the state of Arkansas. As communications director of the Arkansas Department of Parks and Tourism, Dena led Arkansas to become the first state to develop and offer a state tourism iPhone App and to utilize QR codes in tourism marketing campaigns. Dena wrote COVER, the Communication of Vacancies Emergency Response plan, as well as the first social media plan for the Arkansas Department of Parks and Tourism.Read More
Employees from Web Design, SEO Company Turn The Page Go Calories Over Clicks for Employee Wellness
Independence, MO, November 12, 2011 –(PR.com)– A successful business professional goes to great lengths to support clients. Dedicated associates know the importance of showing client commitment from buying tables at fundraising dinners to participating in charity golf tournaments. Turn The Page Online Marketing in Kansas City realized the unique opportunity to support a personal training client while also promoting employee wellness. The SEO company formed a team to run in the Bodies Personal Training-sponsored 5K and finished as one of the top teams to complete the race.Read More
Terra’s Marketing Department Receives Regional Award
The National Council for Marketing and Public Relations has recognized Terra State Community College for outstanding work in marketing.
At its District 3 regional conference in October in Detroit, NCMPR awarded Terra a bronze Medallion Award in the single ad category for its television advertisement titled, “Shower Scene.”Read More